What's changing & what's not?

REBRAND RESOURCES

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What’s Changing?

  • The logo and colours used on our reports, products, website and dealer portal
  • The look and feel of our reports will be refreshed (but they will not look like CARFAX reports)
  • Our point of purchase materials (door stickers, signage, etc.) – we will be providing you with new CARFAX Canada materials
  • The URL for the dealer portal is changing from dealer.carproof.com to dealer.carfax.ca (but your login credentials will remain the same)
  • Mobile app – updated branding/logo/colours; new download from the app store
  • Listing site integrations will be updated

What’s NOT Changing?

  • Our product line – we will continue to offer the same products
  • Product prices
  • The data in our reports
  • The way you order and access our products
  • Your dealer portal login credentials
  • Reports run prior to the rebrand will still be CARPROOF reports
  • Any integrations with CARPROOF will continue to work the same way, but the reports you receive will be branded CARFAX Canada rather than CARPROOF
  • Our people – our Sales and Customer Service teams will be the same
  • Our location – we will continue to be based in London, Ontario
  • Our contact information

 

As you can see, not a whole lot is changing. We’ll continue to offer the same great products and services that you rely on!

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