CARFAX Canada Driving Insights

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Key to Trade-In Values: Early and Accurate

The trade-in process continues to be a point of dissatisfaction for new and used car buyers. Luckily, we already know that you can win more trades and create more satisfied customers by adjusting...

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Help Canadians Keep Up with Their Car Maintenance

1 in 3 Canadian vehicle owners admit to not keeping up on their maintenance. It’s not that they don’t want to maintain their vehicles, they simply just don’t remember. People still forget their...

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How to Help Your Customers Enjoy the Used Car Buying Process

As Canadian car dealership managers and staff, you have a tough job – helping millions of Canadians find the perfect car for them. We asked Canadians how they felt about the used car buying...

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How Do Your Customers Feel About Their Cars?

A salesperson can sell more cars in a month than their customers will own in a lifetime. Buying or selling a car is something we deal with every day, buying and owning a car is a big deal for your...

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How to Defeat the #1 Pain Point of Canadian Used Car Buyers

After surveying thousands of Canadians, we found that the biggest pain points customers have when buying used cars is that they don’t know if the vehicle is in good shape. Purchasing a car is one...

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The Rules to Maintaining Meaningful Relationships with Your Customers

As you already know, maintaining relationships with your customers is extremely important. We found that the leading reason customers return to the same dealership is because of a great...

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What Drives Dealership Loyalty?

Used car buyers want to come back to your dealership. We found that right after buying a car 64% say that they plan to return to the same dealership for their next car. However, once it finally...

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